top of page
Insights
Strategic Perspectives to Shift Your Thinking


The Agreement Illusion
A launch slips for the third time. In the postmortem, everyone insists they were aligned – same tracker, no one hid anything. They just didn't mean the same thing by 'ready.' That's fragmentation: not a failure to communicate, but a split in how people construct reality itself. Rosetta catches it forming before it costs you the launch.
3 min read


Everyone in the Room Agreed. That Was the Problem.
Organizations rarely fail because people disagree—they fail because they believe they agree while operating from fundamentally different representations of the business. This article explores why execution drifts despite strong leadership, clear communication, and shared commitment, and introduces a different way to understand the hidden structures that shape enterprise decision-making.
6 min read


The Hidden Dysfunction Beneath Team Dysfunction
Executive teams that trust each other still generate friction — because Lencioni's Five Dysfunctions assumes leaders share one picture of the enterprise. Often they don't. Each function builds its own working model of reality, and when those models go unreconciled, the result looks like team dysfunction but isn't. This piece names the hidden layer beneath it: representational dysfunction — and why fixing it changes everything downstream.
6 min read


When Leadership Development Falls Short
Leadership development has never been more sophisticated, yet many $1B+ organizations continue to struggle with slow execution, siloed decisions, and recurring operational challenges. The issue may not be leadership capability—it may be the unnecessary organizational friction leaders collectively create. Discover why enterprise-level thinking is becoming the next competitive advantage.
5 min read


Why Organizations Keep Solving the Wrong Problem
Organizations rarely struggle because they lack talent, effort, or strategy. More often, they keep solving visible symptoms while the underlying conditions remain unchanged. Discover why recurring issues like turnover, poor collaboration, slow execution, and change fatigue may all stem from a deeper source, and how a coherence perspective can help leaders address the real problem.
5 min read


Coherence Is More Than About "Making Sense"
Most people think coherence simply means "making sense." But across physics, biology, psychology, communication, organizations, and philosophy, coherence has a much broader meaning: how well multiple elements work together as an integrated whole. Discover why this overlooked concept may be one of the most fundamental principles underlying complex systems—and reality itself.
4 min read


Beyond Systems Thinking: The Case for Coherence
For decades, Systems Thinking has helped leaders understand how complex organizations work. Coherence Thinking builds on that foundation by focusing on how well organizations work together. Rather than examining interactions alone, it explores whether strategy, leadership, incentives, communication, and execution reinforce one another or create friction. The result is greater alignment, stronger execution, improved adaptability, and more sustainable organizational performance
5 min read


Shared Understanding vs Common Language
What good is a "shared language" if people have different interpretations of the words?
3 min read


What is Coherence and Why does it Matter?
Most organizations don't suffer from a lack of intelligence. They don't suffer from a lack of effort or from a lack of strategy. In fact, many organizations are filled with talented people, experienced leaders, sophisticated technology, and carefully developed plans. Yet despite all of these strengths, the same frustrations continue to appear. 🥵 Execution slows. 🥵 Departments operate in silos. 🥵 Change initiatives stall. 🥵 Meetings multiply. 🥵 Accountability becomes
6 min read


Binary vs Dualistic Thinking
Binary thinking traps us into opposites. Dualistic thinking opens us up to new possibilities.
3 min read


Strategic Leadership
Three pillars of Strategic Leadership: Self-Awareness and Personal Mastery, Development and Empowerment, and Leading Transformative Change.
3 min read


Catalysts & Inhibitors
Think of a major change you made at some point in your life: what precipitated that change? It could have been an accumulation of events – like frustrations with your boss that led you to start your own business. It might have happened in the flash of a moment when a speaker on stage inspired you to write a book. It could have been a health scare that radically changed your lifestyle. Whatever the impetus, change happened. Significant change. But it didn’t happen on its own:
3 min read


Boundaries and Barriers
There’s a gap between where you are and where you want to be. What's in the way? How do you perceive at that gap? Do you think of it as chasm – too far to leap across? Or do you think of it more like a wall – too high to mount? Your ability to overcome it will depend whether you see it as a “boundary” or a “barrier.” The two are often conflated but they are fundamentally different and distinct: Boundaries are protective. Barriers are preventative. Setting healthy boundaries c
3 min read


Distill Your Mind
We tend to label people or things and assign them into “boxes” – by gender, race, political persuasion, nationality, you name it. And, even though we may be aware that these are gross generalizations, it can develop into a habit of mind with limiting, negative side effects. Here’s the “positive” side of labeling and putting things in “boxes:” it’s efficient. Learning how to drink a cup of water was once a complex series of actions we had to learn: look at the glass, reach you
3 min read


Out of Solution
You stir a little sugar into a cup of hot tea. Notice the crystals dissolve and “disappear.” As the tea cools, you notice a little sugar crystal appear at the bottom of the cup. A sparkling glimmer catches your eye as the light glances across it. What’s happening? The sugar is “falling out of solution.” Think of sugar crystals like a bunch of kids (sugar molecules) packed into a special school bus shaped like a six-sided crystal. When you put the sugar in hot tea, it’s like t
3 min read


Emergence
I find the phenomenon of “emergence” one of the most fascinating marvels of nature. Understanding and appreciating it can change your perspective on a LOT of things. To be clear, I’m not talking about the "emergence" of a butterfly from chrysalis or the "emergence" of the sun after a long rain. This is about the kind of emergence you have witnessed in the flocking of birds, the shoaling of fish, the herding of animals, and in the colonies of ants. Emergent behavior - or an em
3 min read


Winter Transformation
December 21 marks the first day of winter. For many, it can feel like a time of cold, dark, and bleak nothingness. Let’s just say, it can feel depressing. Here’s a different way of looking at it that I hope will inspire you! Think of the seasons like the cycle of the butterfly. Note: don’t take this literally: butterfly reproduction cycles don't follow the seasons. It's just a metaphor. Spring Spring represents the emergence of the beautiful butterfly from chrysalis. The but
3 min read


Convergent Divergent
Remember playing with a magnifying glass as a kid, using the light of the Sun to burn holes in leaves? Well, that’s a convergent lens: it takes parallel light rays and focuses them on a point. The lenses in our eyes do the same thing: focusing what are called “real images” onto the retina. In a way, our mind acts like a convergent lens: we focus on the task before us to accomplish an outcome. Call it “convergent thinking.” This is our usual mode of thought and works well for
4 min read


Going Through a Phase
A high school chemistry experiment has been with me the rest of my life: Fill a glass beaker with ice. Put it on a tripod with a bunsen burner underneath. Stick a thermometer in and measure temperature over time. What would YOU expect to happen? I'd expect the temperature to rise steadily. But it doesn't! Instead it looks like the graph below: What's going on? The bunsen burner heats the ice until the temperature reaches 0 degrees C. where it stays until the ice fully melts
1 min read


Stages of Mastery
If you’re like me, you enjoy learning new things. But you also realize that you're not going to be good at those things . . . at least in the beginning. I took up singing a few years ago on a whim. That was a great idea until I had to perform on stage. Unconscious Incompetence Until then I had been happily basking in the first stage of learning development: unconscious incompetence. I had no idea how bad I was! Conscious Incompetence Standing there on stage with parched lips
2 min read
Sign up for Valuable Insights Delivered to Your Inbox
We publish only once a month (max) so you won't be inundated.
bottom of page
