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Innovation Mini-Course

Who is this for?

The content is primarily targeted to business owners and business leaders who want to expand their awareness of innovation AND apply the principles in their professional and personal lives.   

What do I get?

This mini course breaks down Ted's chapter on Innovation from The Book on Business from A-Z: The 260 Most Important Answers You Need to Know (The Build It Backwards series) by Daniel Feiman) into 10 short sections.

You will receive one section weekly for 10 weeks.

Each section answers one of the most common questions asked about innovation and concludes with a simple exercise where you can put the ideas into action (in less than 10 minutes of your time). 

After 10 weeks, just think what change you'll have made in your business and life! Below is the introductory section of the chapter and the opportunity to sign up. 


Innovation is the ability to see change as an opportunity—not a threat. –Thomas Edison

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“And now, it’s my pleasure to introduce one of the funniest people I know . . .” 


As I approached the podium, a muffled numbness fell over me. The bright lights glared in my face as the crowd, in anticipation, rose to their feet clapping enthusiastically. The subject I had come to speak about completely left me. After that introduction, all I could think of was one thing: “Be funny.” I froze. 


Have you ever been in a meeting where an urgent strategic problem is presented and everyone in the room turns to you for the solution? All eyes are on you: the cameras, the lights, the pens in hand—and all you can hear in your head is “Think of something, fast! Innovate!” 

But innovation isn’t something you simply pull out of a hat. Innovation is as much about discipline as it is inspiration. It’s something that you build into the fabric of who you are and how you operate. In this chapter, we’ll review the basic tenets of innovation and clear up some of the questions and myths surrounding the subject.  

Tip: Relax. There are no right answers. There are only best guesses. 

Sign up for this FREE mini-course on Innovation and you'll get our monthly newsletter with valuable leadership tips and insights. You can unsubscribe at any time. 

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