THE SKY IS THE LIMIT
TRANSFORM your Business
I asked a client, "From 1 to 10, how well do you feel your team delivering on your objectives?
She answered, "Probably a 5 or 6."
I asked, "If the same people were aligned, how well do you think they could perform?"
She answered, "They could be a 7 or 8." Without missing a beat she added, "That would easily have a million dollar impact to our revenues."
We got started right away.
Our simple but effective method generates outsize results without the risk whether it's small businesses or Fortune 500s.
What's the REAL Problem?
What would be IDEAL?
Consider the heretical
Dare to differ
Where's the greatest VALUE?
Where's the lowest RISK?
Plan roll out
How to turn challenges into OPPORTUNITIES?
How can we OPTIMIZE our new state?
Implement new processes
Measure, iterate, celebrate
CLIENT SUCCESS STORIES
Tough Challenges. Transformative Results.
Align Product Teams
Challenge: Product teams within a large company need a common framework for sharing strategic information. With a broad range of stakeholders, they need to standardize across product lines yet provide flexibility within them.
Result: After several months of analysis, a strategic template is developed with full adoption by all teams. Stakeholders applaud the streamlined format. Strategic alignment and collaboration increases significantly between product teams, marketing, and planning departments.
Overhaul Customer Communications Program
Challenge: An automotive company needs to transform a 30 year old owner-communications program but there is entrenched resistance from over 1,200 dealers and the marketing companies that service them.
Result: A new program is designed and rolled out with three national vendors. All dealers convert to new program within 3 months. Marketing performance is double industry averages. Administrative costs are slashed. Project boasts a whopping 20X ROI within the first year.
Transform Diversity Marketing
Challenge: Multinational company has four separate advertising agencies, each targeting a specific audience (Caucasian, African American, Asian, and Hispanic). Need to determine appropriate budget allocation across agencies, how to effectively coordinate them, and optimize synergies across all marketing channels.
Results: A working team across agencies is formed. Manufacturer is back on track to be #1 share across all diversity populations in product categories targeted.
Transform Training Development & Delivery
Challenge: Product training materials for a large manufacturer are expensive, contain inconsistencies and redundancies across product lines, and are getting to market too late.
Result: The entire process is streamlined. Delivery times and direct costs of production are reduced 50%. Common language eliminates inconsistency of content. Customer satisfaction metrics double.